Worldwide media was in attendance at the Copper Box Arena for BRAVE 24: London and left the arena with the impression they had witnessed history in the making. That was the overall sentiment from media row, as members from websites and newspapers from England, Ireland, and Brazil were treated to an unforgettable night of fights and entertainment.
Before and after BRAVE 24, media members were connected to BRAVE president Mohammed Shahid through special interviews in which they were presented with His Highness Shaikh Khalid bin Hamad Al Khalifa’s vision for the sport, and were impressed to see it all unfold on fight night.
The goal of connecting the world through MMA was achieved with astounding success, as 350 VIP personalities from around the world were treated to a night they will never forget, and the media was there to witness it all.
The overall impression was that BRAVE CF is, indeed, developing a global ecosystem for mixed martial arts, which will take MMA from the event business to the sports business, focusing on the development of the sport instead of brands developing at the cost of the sport itself.
The headlines from the media read that Shaikh Khalid’s vision is being well-accepted by the community, and the media will play a strong part in helping with the changes required to get mixed martial arts to the next level.